Recent Work: Snow Management Service’s Website

Posted: Oct 25, 2018

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Snow Removal WordPress Website and SEO

Snow Management Service(SMS) has helped keep Colorado properties clear of snow for over 25 years. They have the services for every situation that a Colorado winter storm presents to help keep a commercial property clear of snow and walking paths safe from ice. Their website was already published on WordPress but needed some extensive content analysis. With the help of Google Analytics, we were able to identify the underperforming pages over the last years to help improve the site’s crawl budget.

There was a high priority on ensuring simplicity for customers that visit the site and keyword specificity for their niche. The site has major improvements in page speed and calls to action items from the previous website. Additionally, SMS had wonderful company media that we were able to use on their site. Because of this image compression became a concern; however, we still managed to ensure optimal page speed.

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Project Scope

  • Installed TailoredPress Theme
  • Installed SSL
  • Changed Web Hosting
  • Content Analysis