Is WordPress Good for a Business Website?

Posted: Jul 17, 2018 | Topic: WordPress

If you have any sort of business today, having a website is essential to reaching your target market, whatever that may be. However, setting up a website on your own can be a confusing and even daunting task for those who are not tech savvy. Most There are 2 basic options to use when you wish to create a website: a Website Builder such as Wix or SquareSpace, or a Content Management System (CMS) such as WordPress. There are pros and cons to both options, but the vast majority of businesses choose to go with a CMS, and WordPress is the most popular option when it comes to CMS.

  1. Popularity

    Some of the biggest companies in the world use WordPress, such as Mercedes Benz, Vogue, Time, and even Harvard University. According to a 2017 survey created by W3Techs (, just under 60% of all websites that use a CMS use WordPress, at 59.9%. According to the same survey, around 30% of all websites IN THE WORLD use WordPress. The next closest CMS, Joomla, comes in at only 6%. WordPress also has one of the largest developer communities in the world to help with any questions or issues you may come across, as well as regular security and feature improvements for free.

  2. Open Source Software – Customization/Extensions

    WordPress is an open source software, meaning it is free to download for personal or commercial use, and you can edit it or redistribute it however you see fit. (This does not mean it is totally free to set up a WordPress site, you still need hosting and a domain name.) You can easily download the software from its official website. There are more than 50,000 WordPress plugins that allow you to add all sorts of functionality to your site.

    WordPress is also easily customizable for your specific needs. You can create almost any sort of website within WordPress.

  3. Security

    As mentioned above, WordPress makes it easy to keep your site’s software up to date, which is crucial to keeping your site secure from hackers and data thieves. Some updates are automatic, to prevent security vulnerabilities, and you can also choose whether you want your plugins to update automatically as well.

    Hosting also plays an important role in the security of your WordPress site. Shared hosting providers such as BlueHost ( or Siteground take extra measures to protect their servers against common security threats. Using a managed WordPress hosting service, such as WPEngine or BlueHost Pro, provides an even more secure platform for your website. Managed WordPress hosting companies offer automatic backups, automatic WordPress updates, and more advanced security configurations to protect your website.

  4. WordPress is SEO Friendly

    Google and all search engines show and rank websites in search results based on various predefined parameters. The more of these your website fulfills, the better chance your website has to rank higher in search results. WordPress takes all the SEO responsibilities that a CMS is supposed to fulfill, and there are also various SEO plugins available to use with your WordPress site to help improve your search engine visibility even further.

    • User Experience: WordPress is fully optimized to work on multiple devices, browsers, and systems. Themes are also fully responsive as well. You can make changes from anywhere on any device.
    • Fast Loading Speed: The Loading speed of a website is influenced by your CMS. WordPress is already optimized for optimal loading times. We often see sites come in under 2 seconds.
    • Easy Navigation & Site Structuring: Menus, drop down menu functionality, tags, categories, and widgets.
    • XML Sitemap: Sitemaps help search engines recognize the structure of your website and its content, helping you to rank higher on them.
    • Image Optimization: Adding Title and Alt Tags in images takes no time. This helps optimize the rankings of your post/page.
    • Quality Coding Standard: Coding standards help avoid common coding errors, improve the readability of the code, and simplify modification. The purpose of WordPress Coding Standards is to create a base for collaboration and review within the various aspects of the WordPress, from the core code to themes to plugins.

WordPress has so many things going for it at the moment. Because of the large support and development community its built up, as well as its relative flexibility as an open source software, the security measures they take to protect websites and their data, and the SEO benefits provided by WordPress, it’s easy to see why so many people turn to it for their website solutions. It’s why we here at TailoredPress use it for our customers, and with the right touch, we can tailor WordPress to fit your business needs perfectly.